Jaena
New offers, renewed direction and more than $12,000 in 60 days
Let Us Help You Launch · Mesa, Arizona
Marketing strategy and execution for organizations with a mission.
I work with mission-driven organizations on growth, fundraising and visibility: the strategy, the messaging and the hands-on work to carry it into the world.
Based in Mesa, Arizona. Working with clients anywhere.
Michael MapesStrategist · writer · execution partner
Who this is for
For people whose work helps people be more alive.
My clients are nonprofits, small businesses and purpose-driven teams doing work that matters. They are usually strong at the work and stretched thin on the marketing. I come in as the strategy and execution partner who closes that gap.
Proof in motion
You can watch the work, too.
Wealth Creation Live brought practical marketing and sales teaching together with community, reflection and action. I conceived it, marketed it, taught it and carried it into the world.
The language has evolved. The philosophy has not: people have valuable work, marketing should connect that value with the people who need it and knowledge matters when it becomes action.
Client voices
What happens when the work works.
No single quote shows the full range. These stories reveal different parts of it: commercial results, clear thinking, practical teaching and the experience of having a real partner in the work.
Leah Morris
Practical teaching that connected business, prosperity and purpose
Teri Bybee
Strategy and partnership for meaningful work
Dr. Bond
A client perspective on the work and its impact
“Within 60 days of working with Michael, I made over $12,000 in my new coaching programs that he helped me create.”
Divine Mission Coaching
“Everything that Michael said was so practical and so universally true about how to live the life that we're meant to live [and] earn money. I was blown away.”
Director, School of Metaphysics, Kansas City
“Michael is very talented and takes the time to listen and appreciates a deep understanding of the client, their needs, and how to best market them to highlight their talents and skills.”
Valerie Martinelli, MPAFounder, VMC & The ASCEND Advisory
“Michael has the unique ability to quickly identify areas of opportunity in a business that can translate to dollars.”
Kristen BrownBestselling author, speaker and brand strategist
“Michael's approach is different. He intuitively knows how to go beyond the surface and zero in on the real possibilities that I never thought were available to me.”
Jan WikmanVP, Marketing, Customer Engagement, BI Worldwide
“What stands out most is his ability to make complexity feel manageable and to lead with both empathy and precision.”
Nicholas StewartHealthMarkets
More documented outcomes
$1,997 paid in advanceKishaLynn Moore Elliot closed an ideal six-month coaching client after one laser session.
Tripled her incomeAngela Bixby grew her one-to-one practice in the first few months of working together.
Doubled her incomeGina Burton found her niche, created stronger marketing and built a practical growth plan.These are selected historical client outcomes, not promises or typical results. Let Us Help You Launch does not guarantee revenue, income, client growth or any other business result. Read the full Earnings and Results Disclaimer.
A five-minute business diagnostic
Is your business alive or dead?
Find what is working, what is draining the life from your work and the highest-leverage place to focus now.
What I do
Strategy you can use, execution you don't have to manage.
Messaging and positioning
We clarify what you offer, who it is for and why it matters, in language your audience actually uses.
Campaigns, launches and content
From the first idea through the final page, email, post or outreach conversation. I shape the strategy and carry it into the world.
Ongoing marketing partnership
Steady month-to-month execution across planning, content, campaigns, fundraising and outreach, without hiring a full-time marketer.
Selected work
Work that did its job.
Different contexts. The same underlying work: find what matters, make it understandable and build what will move it forward.
Women Who Risk
From an idea to a working platform.
Co-created the concept with founder Teri Bybee and helped build the website, social presence, email marketing, monthly programming, webinars and campaign ecosystem. The partnership moves freely between strategy, messaging and day-to-day execution.
Simple Life
Made a nonprofit's marketing feel human.
Reframed social content around people and connection, moving typical engagement from roughly 1–2 likes per post to 15+ on average. The work also includes donor outreach, fundraising campaigns and community visibility.
Best Day Ever Nutrition
Found more ways for the business to grow.
Developed practical revenue opportunities and a marketing strategy designed to increase foot traffic, sales and repeat engagement.
Annual revenue built in my own coaching and consulting business.
Contracted gross media sales generated in six months.
Gross revenue from a three-day live event conceived and marketed in-house.
Trainings and workshops led across business, marketing and personal growth.
How we'll work together
We start with clarity, then we build.
A focused strategy intensive
We clarify your messaging, identify the highest-value priorities and build a practical plan for visibility, leads, fundraising or revenue. Depending on the work, that can be a focused 90-minute session or a deeper strategy sprint.
Project work or ongoing support
I can help turn the plan into a specific campaign, offer, launch or system. If you need steady capacity, we can continue as an ongoing strategy and execution partnership.
Where it genuinely saves time, I build simple AI workflows your team can actually use. The judgment stays human.
Start a conversationThe person behind the firm
I help turn ambitious ideas into something people can understand, choose, fund, buy, join or support.
I'm Michael Mapes. My work has always moved across contexts: strategy and messaging, sales and fundraising, creative direction and hands-on execution. That range is useful when the problem does not fit neatly inside one marketing specialty.
Along the way I've built a multiple six-figure business, generated six figures in media sales and led more than 100 trainings and workshops. Today I serve as lead strategist and marketing partner for organizations including Women Who Risk and Simple Life.
My broader work as a poet, advocate and thinker lives at michaelmapes.org.
Connect with Michael on LinkedInTell me what you're building
Let's make more of the work possible.
If you're doing work that helps people be more alive and you need strategy and execution to do more of it, I'd like to hear from you.